Southern Indiana Business Report
FERDINAND – Best Home Furnishings has entered into an exclusive furniture partnership with outdoor lifestyle brand Field & Stream.
The Dubois County furniture maker announced last week that the partnership will be unveiled at the October High Point Market.
According to a press release, in 2024, the legacy Field & Stream brand was unified under the same ownership for the first time in its history, including key investors and country music artists Eric Church and Morgan Wallen. To honor the roots of American craftsmanship, F&S turned to a family-owned, USA based company: Best Home Furnishings.
“When seeking an ideal partner for our upholstered furniture line, it was important to choose a company that shared our core values: family, community, tradition, storytelling and stewardship” said Doug McNamee, president of Field & Stream, in a press release. “Our new furniture line is more than just a collection of products; it’s a tribute to the cherished memories our readers create, both in the great outdoors and around the warmth of family gatherings. With over 60 years of experience, Best Home Furnishings has a strong reputation for producing high-quality, made-in-America products. Knowing the Lange family’s shared passion for the outdoors makes this partnership even more meaningful.”
“Partnering with Field & Stream is an exciting opportunity for us. Their brand captures the essence of American outdoor culture, and we’re proud to contribute to that legacy,” said Brian Lange, president of Best Home Furnishings. “This new line embodies both traditional and modern design and exposes our brands to new demographics.”
The Field & Stream furniture collection features fabrics, leathers and frames with broad appeal, while also catering to those who desire outdoor elements indoors. The furniture collection will span all upholstered categories, and include plaids, tapestries, stripes, matches and multi-fabric models that are a nod to the history of both companies, all designed with the modern rustic clientele in mind.
Inspiration was drawn from a broad range of aesthetics: from modern mountain-side lodges to luxurious lake houses with elements of rustic river havens. Lange sees this collection as a natural extension of the Field & Stream brand, infusing modern-inspired designs with the rich history of F&S in an upscaled fashion.
“Every element has been thoughtfully chosen to create a cohesive yet varied line that appeals to both traditional tastes and contemporary sensibilities,” Lange said. Whether you’re furnishing a cabin retreat, adding a rustic charm to a suburban home, or outfitting resort condominiums the Field & Stream lineup offers something for every lifestyle.”
This exclusive Field and Stream furniture collection will be available this fall.